Webster

Brief Webster.
Approve
your website.
Stay found.

Type your business. Watch it become a website.

What you do

A sketch from three lines. The dashed lines are your facts: Webster asks, he never invents.

Three sites Webster built.

Whole sites, not sketches: about twenty pages each, written from a brief, checked, and yours to open. The businesses are fictional and the photographs free-licence; the work is real.

Hartley Plumbing & Heating

town
Harrow
does
boiler repair, servicing, bathrooms, emergencies
  • 100performance
  • 100accessibility
  • 21pages
  • 829links checked
  • Signalthe look
Open the site
The whole home page of Hartley Plumbing and Heating: a dark hero, a strip of credentials, four services with photographs, areas, reviews and a closing call
The Hartley site on a phone

Harbourlight Skin Clinic

town
Leamington Spa
does
consultations, fillers, peels, microneedling, facials
  • 99performance
  • 100accessibility
  • 19pages
  • 0blocked words
  • Porcelainthe look
Open the site
The whole home page of Harbourlight Skin Clinic: a light page with a large serif headline beside a portrait, an index of treatments, the clinic story and one large review
The Harbourlight site on a phone

Thea Marchant Coaching

town
Bristol
does
one-to-one coaching, career change, team workshops
  • 99performance
  • 100accessibility
  • 20pages
  • 802links checked
  • Harbourthe look
Open the site
The whole home page of Thea Marchant Coaching: a bone-white page with a tall photograph of two people talking, services as full-width rows and a deep green closing band
The Marchant site on a phone

Ten minutes of your time. Then one tap.

You talk. Webster writes, builds and checks. You look, and nothing goes live until you say so.

Webster at his desk, sketching a website in pencil
This is Webster. He is an AI, and this is the face and voice we gave him.
A real exchange, replayed. The plumber is fictional.

I'm Webster. I'm an AI, and I'll ask you one thing at a time; it takes about ten minutes, and nothing goes live until you've approved it. What do you do, in one sentence?

Mostly older boilers around Harrow and Pinner, and we fit bathrooms too.

Thanks, I've written that down as you said it. I'd guess you're a trade business, plumbing and heating. Have I got that right, or would you describe it differently?

The Hartley site's own results Checks
  • Speed on a phone: 100 of 100
  • Accessibility: 100 of 100, no serious issues
  • Links: 829 checked, 0 broken
  • Structured data: all pages pass
  • Titles, descriptions, sitemap: pass
  • Word rules: no blocked words
A demonstration. Tap it. Approve your website
The Hartley home page, the version waiting for approval
Version bdc1b8e5906f
Approved by you, just now. Only version bdc1b8e5906f goes live.
  1. Brief him in ten minutes

    Webster asks what you do, where, for whom and what you are proud of, one question at a time. He never invents a fact about your business. If you have a site already, he reads it first so you only correct things.

  2. Pick a look

    Three looks for your trade, drawn from eight: close to what you like, the safe choice, and a bolder one. This is your business, in three.

  3. Checked before you see it

    Speed, accessibility, every link, the details Google reads, and the advertising word rules. A build that fails is fixed or never shown.

  4. Nothing goes live without your tap

    Every build has a fingerprint. The person you name approves that exact version, and only that version is published. A changed build is refused; silence approves nothing. Your domain stays yours.

Then he keeps it found. Every month.

A website is not finished the day it goes live. Webster checks it every week and shows you the work in plain English. No ranking promises: the work is listed, done and reported, and you approve every change.

  1. Week one

    The weekly check, and the month's fixes ready for your approval.

  2. Week two

    A new article, written from your facts.

  3. Week three

    Posts on your Google profile. Review requests sent, replies drafted.

  4. Week four

    Your report, in plain English: what was done, what changed, what is next.

Plans, by the month.

Ex VAT, no setup fee. Nothing is charged until you approve your first site or set of changes. On your existing site, cancel online with 30 days' notice. With a new site, the minimum term is 12 months, and then the price drops.

Draft prices and terms, not yet confirmed

Why two prices? The first is for looking after the website you already have, which needs to be on WordPress or Wix. The second includes a new website, built from your brief and hosted for you, with no separate charge for building it. After 12 months the website is paid for: you move to the first price and pay only for the monthly work.

  1. SEO Watch

    Webster checks the website you have and tells you exactly what to fix. You, or whoever looks after your site, make the fixes, and Webster checks each one.

    Your existing site, on any platform
    £79 a month

    Every month

    • Your whole site checked every week
    • A list of fixes in order of importance, each with step-by-step instructions
    • A second check after each fix, to confirm it worked
    • A report in plain English

    Not included: writing, Google posts, reviews or a new website.

  2. Starter

    Webster does the month's work for you, for a business with one location. You check and approve each change before it goes live.

    Your existing site
    £129 a month
    With a new site
    £169 a month
    for 12 months, then £129

    Every month

    • Your whole site checked every week
    • The month's fixes made for you
    • 1 new article, written from your facts
    • A post on your Google Business Profile every fortnight
    • Review requests sent to your customers, and replies drafted for you
    • 20 searches tracked, so you can see where you appear for each
    • A report in plain English
  3. Growth

    For a business in a busy area that wants more of its services found. More writing, and a closer watch on where you appear.

    Your existing site
    £229 a month
    With a new site
    £269 a month
    for 12 months, then £229

    Everything in Starter, and

    • 2 new articles instead of 1
    • 1 new service page
    • A post on your Google Business Profile every week, instead of every fortnight
    • 50 searches tracked instead of 20
    • A weekly map of where you show up across your area, for 5 searches
    • A watch on what your competitors change
  4. Clinic Waitlist

    For aesthetic and medical clinics, where the advertising rules apply to every word. Not open yet.

    Your existing site
    £249 a month
    With a new site
    £299 a month
    for 12 months, then £249

    Everything in Growth, and

    • Every word checked against the clinic advertising rules before you see it
    • Your registered clinician approves each change, by name
    • Treatment pages written to those rules
    • Register numbers checked against the public register

What a new site includes

  • A page for each service, up to three area pages, about, contact and the legal pages
  • Three looks to choose from
  • Speed, accessibility and every link checked before you see it
  • Two rounds of changes
  • Hosting, with your web address kept in your name
  • A 12-month minimum term. After that the website is paid for, and your price drops to the lower one

Add-ons

Extra location
£59 a month
For a business with more than one branch: each extra location looked after on your plan. £79 a month on Clinic.
Extra article
£29 each
One more article in a month, written from your facts.
Extra page
£49 each
One more service page added to your site.
Brand Kit
£149 once
A logo, colours and typefaces, for a business that has none.
Care Only
£35 a month
Hosting only, for a site Webster built: kept online, with none of the monthly work.

On every plan: you check and approve each change before it goes live, and nothing changes on your site without that. The report is in plain English, and nobody promises you a ranking.

Your turn.

Ten minutes with Webster, then a private preview. Nothing is charged until you approve your first build.

Your business, as a site

A few quick answers, then Webster takes over.

Correct anything that is wrong, then ten minutes with Webster fills in the rest. Nothing is built until you have read the brief back and said yes.

Do you have a logo and colours already?
Do you offer injectables or weight-loss medicines?

Webster takes about ten minutes. Nothing is charged until you approve your first build.